During disclosing Mann Ki Baat Prime Minister Narendra Modi asked people from all over India to join the initiative “Selfie With Daughter”. The initiative was started in a village (Jind) in Haryana where the Sarpanch (Sunil Jaglan) asked people to post their pic with their daughter to encourage the mission Beti Bachao Beti Padhao.
The initiative got a very good response and people post their pics in a huge number. The initiative was in form of a contest where people from different states had to take their pic with their daughter and send it to the Sarpanch by social media app (whatsapp). Winners were awarded with trophies, certificates and cash prizes. Sarpanch Sunil Jaglan got more than 100 selfies and the contest was a great success.
Beti Bachao Beti Padhao is an initiative from government to improve sex ratio. The sex ratio is very poor in Northern India. Sukanya Samriddhi Yojana is a benchmark in improving this ratio by providing financial stability to girl child.
Selfie With Daughter is a campaign running on twitter in which PM Modi has asked every Indian Parent to post their selfie with their daughter with hash tag (#SelfieWithDaughter) and add a tagline which they think is best according to them. PM Modi will tweet the few best taglines.
In the program “Mann Ki Baat” PM Modi shares his thoughts with nation in a very light and cheerful way. The program is telecast on most news channels to reach to maximum people in the country.
We on our part also urge you to join this initiative and post your pictures with your daughter on twitter with (#SelfieWithDaughter) to create a more secure environment for them.
— Tarun Kumar Goel (@tkg0909) June 28, 2015